UNICERA - International Ceramics and Bathroom Expo
About the Event
UNICERA Istanbul is one of the world's largest specialized trade fairs in the ceramics, bathroom, and kitchen sectors, held annually at Istanbul Expo Center. Taking place between November 2-6, 2026, the fair brings together the sector's most innovative products and technologies across an expansive 120,000 m² area, bridging Turkey's deep-rooted ceramics heritage with modern vision. The fair's primary objective is to support sectoral development by raising innovation, quality, and sustainability standards in the ceramics, bathroom, and kitchen industries, while fostering value-creating connections between exhibitors and visitors.
The fair addresses a broad sectoral spectrum, bringing together professionals from diverse disciplines. From a participant profile perspective, sector professionals including architects, interior designers, contractors, building material suppliers, dealers, and distributors form the fair's target audience. This year, the Ceramtech Ceramic Technologies and Raw Materials Fair, organized simultaneously with UNICERA Istanbul, enriches the visitor profile with participants focused on technological innovations and also opens its doors to companies oriented toward production processes.
UNICERA Istanbul's impressive scale underscores the fair's global significance. The fair attracts over 90,000 visitors and welcomes more than 1,200 brands, hosting participants from over 128 countries. These figures demonstrate the fair's strong position not only nationally but also in the international arena. Product categories on display include:
- Ceramic tiles and building materials
- Bathroom furniture and accessories
- Kitchen equipment and solutions
- Advanced ceramic technologies
- Sustainable and eco-friendly products
- Smart home systems and digital solutions
UNICERA Istanbul stands out as the most important platform supporting Turkey's leading position in ceramics production and export. Organized in "the land where ceramics was born," the fair bridges traditional ceramics craftsmanship with modern technology and design, while highlighting sustainability-focused strategies. Parallel events such as seminars, workshops, and conferences organized within the fair's framework provide participants not only with product display opportunities but also with knowledge sharing and educational opportunities. The event, which strongly emphasizes sustainability themes such as green energy, waste management solutions, and eco-friendly product exhibitions, also attracts attention with its visionary approaches that shape the sector's future.
The fair's international dimension offers participants access to global markets and opportunities to build worldwide business networks. This giant organization, hosting participants from over 128 countries, creates unique business opportunities for companies operating in local and international markets. UNICERA Istanbul is far more than just a fair—it is a hub where innovations that shape the sector's future are discovered, appreciated, and experienced. Participants have the opportunity to directly experience products and purchase from manufacturers, while also tracking sectoral trends closely and conducting comparative analysis with competitors.
